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Salesforce Pardot-Consultant #221〜230

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Pardot Consultantとは

As a consultant on Pardot implementations, you will demonstrate your knowledge of designing and implementing a solution that meets business requirements and delivers long-term success.

Pardot Consultantの過去問の概要

試験概要
試験種別 Pardot Consultant
Ver 14.65

221

“LenoxSoft uses a Salesforce web-to-lead form on their website for their Contact Us form. They want to integrate this form with Pardot and the following requirements:
* Avoid duplicates in both Pardot and Salesforce.
* Segment prospects based on form views and submissions.
Which lead generation strategy would answer both pre-requisites?”

  • Maintain the current form
  • Use another third-party form
  • Set up a form handler
  • Replace with a Pardot form

    • 答え

    D

    222

    Select all available User Email Preferences

    • Send daily prospect activity emails (for my prospects)
    • Send daily prospect activity emails (for all prospects)
    • Send daily prospect assignment emails
    • Send daily visitor activity emails
    • Send an email when a prospect is assigned
    • Send starred prospect activity alerts

      • 答え

      A,B,C,D,E,F

      223

      Which is true about Visitor Filters?

      • Use filters to exclude some types of visits, clicks, or other actions from your campaign results and email notifications
      • You can the filter by IP
      • You can filter by a hostname
      • You can filter by a hostname wildcard
      • You can’t filter your own company IP

        • 答え

        A,B,C,D

        224

        “LenoxSoft has a requirement to provide visitors to their website a consistent transition between their own hosted, branded web assets and LenoxSoft Pardot forms and assets.
        What should be implemented to meet this requirement?”

        • IP allowlist
        • Tracker domain
        • Custom redirects
        • Page actions

          • 答え

          B

          225

          What factors are involved in determining email deliverability?

          • Sender Policy Framework (SPF)
          • Domain Keys
          • Sender ID
          • Whitelist
          • CAN-SPAM

            • 答え

            A,B,E

            226

            “LenoxSoft dispatches service technicians to customer locations when their hardware is malfunctioning. After a service call, a customer service satisfaction rating is recorded and stored on the Case object in Salesforce. The LenoxSoft marketing team would like to use a high (>8) rating to classify a prospect as “”Satisfied.”” Satisfied customers need to be automatically added to a specific engagement program for future up-selling.
            What process would accomplish this in Pardot?”

            • Lookup field to copy the satisfaction rating from cases to contacts and map that field to Pardot prospects > Dynamic list where prospects match when the prospect has a satisfaction rating over 8 > Use the dynamic list as the recipient list on an engagement program
            • Pardot custom object mapped to the Case object > Dynamic list where prospects match when the Case prospect custom object has a satisfaction rating over 8 > Use the dynamic list as the recipient list on an engagement program
            • Pardot custom object mapped to the Case object > Static list and add all prospects whose Case prospect custom object has a satisfaction rating over 8 > Use the static list as the recipient list on an engagement program
            • Workflow to copy the satisfaction rating from cases to contacts and map that field to Pardot prospects > Static list and add prospects who have a satisfaction rating over 8 > Use the static list as the recipient list on an engagement program

              • 答え

              B

              227

              LenoxSoft asks yOu about whether filtered prospects will be affected if they are registering for an event using your WebEx connector. What advice do you give them? You simply remind them that since registering for an event is a completion action it will always run when a form is filled out.

              • Filtered prospects will not be registered for a webinar through a Pardot form since “Register for a webinar” completion action and Pardot prospects who are filtered do not have completion actions applied to them.
              • That may happen occasionally, but they shouldn’t worry too much since most filtered prospects are usually staff members.
              • Filtered prospects for the webinar either by removing the filter or having the filtered prospects register through the WebEx registration form itself.
              • Filtered prospects will not be registered for a webinar through a Pardot form, but you can still register your

                • 答え

                C

                228

                “LenoxSoft wants to use Salesforce to report on warm leads that are not yet marketing qualified. Once the leads become marketing qualified, the team wants to ensure the leads are routed correctly with the assigned user being correctly reflected in Pardot.
                How could these requirements be met?”

                • Develop a Salesforce report that is only shared with Marketing users then use completion actions to assign leads.
                • Assign to queue that Marketing users own then use active assignment rules to reassign the leads.
                • Define market data sharing rules so Marketing can see prospects then use automation rules to assign the leads.
                • Create a list of prospects that only Marketing users can see then use user queues to reassign the leads.

                  • 答え

                  B

                  229

                  What should be enabled on a Pardot form if an Administrator wants to sign many people up on the same computer at a trade show booth?

                  • Kiosk/Data Entry Mode
                  • ReCAPTCHA
                  • “Not you?” Link
                  • Progressive Profiling

                    • 答え

                    A

                    230

                    “LenoxSoft has a large database of leads and contacts in Salesforce. These leads and contacts contain information stored in custom fields. They have not imported these leads or contacts into Pardot or set up any custom fields in Pardot.
                    What should their first step in Pardot?”

                    • Import .CSV file containing custom field data into Pardot.
                    • Manually create and map custom fields in Pardot
                    • Import leads and contacts from Salesforce into Pardot.
                    • Enable custom field creation via the Salesforce Connector.

                      • 答え

                      B

                      2023 過去問
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