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Salesforce Pardot-Consultant #151〜160

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Pardot Consultantとは

As a consultant on Pardot implementations, you will demonstrate your knowledge of designing and implementing a solution that meets business requirements and delivers long-term success.

Pardot Consultantの過去問の概要

試験概要
試験種別 Pardot Consultant
Ver 14.65

151

LenoxSoft wants to add 50 points to the scores for prospects who attended a webinar last month. How would you advise them to accomplish this?

  • Create a new automation rule.
  • Create a new segmentation rule.
  • Add a completion action to the form the prospects completed to register for the webinar.
  • Select all prospects in the webinar attendees table and use the table action at the bottom to add to their scores.

    • 答え

    A

    152

    LenoxSoft is launching a new customer newsletter and wants to ensure prospects who receive their product launch announcements are able to express interest in opting in to receive the newsletter as well. Which feature should meet their needs?

    • Salesforce Engage and CRM Visible List
    • Static Public List and Automation Rule
    • Email Preference Center and Static Public List
    • Email Preference Center and Dynamic Public List

      • 答え

      C

      153

      When mapping fields between Pardot and Salesforce how can you control the synchronization? [Choose one answer]

      • Use Salesforce’s value
      • Use Pardot’s value
      • Use the most recently updated record
      • All of the above

        • 答え

        D

        154

        “LenoxSoft just published a buyer’s guide, which includes ROI calculators, pricing information, and implementation details.
        Which audience would gain the maximum benefit from receiving a guide?”

        • Prospects at the bottom of the funnel – actively deciding between vendors.
        • Prospects at the top of the funnel – newly sourced from a tradeshow.
        • Prospects at the middle of the funnel – interacting with blog content only.
        • Prospects who have transitioned out of the funnel – with a recently closed deal.

          • 答え

          B

          155

          LenoxSoft is in the planning stages of rolling out an account-based marketing strategy. What initial action should they take?

          • Develop dynamic content based on lead fields.
          • Convert all existing leads into contacts to tie to accounts.
          • Identify attributes of the key accounts they want to target.
          • Create all contacts as campaign members in one campaign.

            • 答え

            C

            156

            LenoxSoft has completed testing in a Salesforce Sandbox org. What steps will ensure a successful move to the Salesforce Production org?

            • Install the Pardot AppExchange package for Production Environments
            • Rename the Salesforce connector for the Sandbox org
            • Delete all data from the Sandbox org
            • Create a new Salesforce Connector for the Production org
            • Unverified and delete the Salesforce connector for the Sandbox org

              • 答え

              A,D,E

              157

              “The LenoxSoft sales and marketing teams are looking for more insights into which leads are most likely to buy based off of their engagements.
              What feature should be recommended?”

              • Pardot Grade field
              • Einstein Behavior Score
              • Einstein Lead Score
              • Pardot Score field

                • 答え

                B

                158

                “A Pardot administrator wants to develop a better lead qualification strategy. The sales team only wants to reach out to C-level executives in the software industry and needs a way to determine how to prioritize those leads.
                How should this goal be achieved in Pardot?”

                • Create a dynamic list based on job title and industry and send to the sales team to filter and prioritize.
                • Run an automation rule to grade based on job title and industry and have users filter Salesforce lead views by grade.
                • Use an automation rule to notify the assigned user when leads with certain job titles and industries submit forms.
                • It Adjust the default scoring rules based on job title and industry and have users filter Salesforce lead views by score.

                  • 答え

                  B

                  159

                  The marketing team likes to thoroughly test emails before sending them. This includes being able to view the links and variable tags as prospects will see them. What Pardot feature of email now can be used to run these tests?

                  • Create a test list of approved users to use in the testing tab of the email now.
                  • Create a dynamic list of approved users to use as the recipient list in the sending tab.
                  • Create a one off email test send by entering an email address in the Send to Emails section of the testing tab
                  • Create a static list of approved users to use as the recipient list in the sending tab.

                    • 答え

                    A

                    160

                    Can Email Preference Center demand for logging in

                    • True
                    • False

                    • 答え

                      B

                      2023 過去問
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